Education & Guidance

- Any question answered straight away.
- Our experts have dozens of years of experience.
- You will be guided by real diamond expert & certified gemmologist.

- Your diamond education is of utmost importance to us.

Diamond Engagement Rings                 Quality of cut
Diamond Education & Advice                Fluorescence in Diamonds
Diamond Ring Design Service               Gold versus Platinum

At the Jewellery Web Shop we aim to fully and indeed correctly inform and educate our customers on everything concerning diamonds.
The actual visual shape of diamonds is most important.
It is one thing to decide the type of shape of diamond required and quite another the quality and visual beauty of this cut within each different shape.

This is true in ALL shapes and this page will help you understand the reasons why.

Choose the shape of your diamond first.

The main criteria for selection of your special diamond is of course personal preference as to the shape.
If you have looked at diamonds at your local jeweller they will have been presented under professional lighting conditions
which, feel quite sure, have enhanced the sparkle or brilliance making it more difficult to actually observe the differences in light refraction between them.

The truth of the matter is that if the brilliant cut is given 100 % light refractive qualities, the oval, pear and marquise will have around 90% while the heart shape will be around 80%, the princess and the trilliant or trillion 70% followed by the emerald, radiant and cushion at 60% with the baguette last at around the 45% mark.

The foremost diamond shapes are shown below and below that a short account of each. If you have any further questions please feel free to contact us by email or give us a call. We will be glad to assist and guide you.

DIAMOND SHAPES

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